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About Us

The Association for Talent Development (ATD), is the world’s largest association dedicated to those who develop talent in organizations. These professionals help others achieve their full potential by improving their knowledge, skills, and abilities.

ATD’s members come from more than 120 countries and work in public and private organizations in every industry sector. ATD supports the work of professionals locally in more than 125 chapters, international strategic partners, and global member networks.

Started in 1943 as the American Society of Training Directors, this organization evolved to become the American Society for Training & Development. As the scope and the impact of the training and development field has grown, the profession’s focus has broadened to link the development of people, learning, and performance to individual and organizational results.

To better meet the needs and represent the work of this dynamic profession, on May 6, 2014 the organization announced its new brand: the Association for Talent Development.

Sharing Our Success Program

Sharing Our Success (SOS) is a national ATD program that showcases local chapters improving their communities through sharing and finding easy-to-use ideas, resources, and practices. Recognition through ATD reinforces that the Madison Area Chapter is staying ahead of the curve when it comes to events and information. 




SOS Recognition in 2021


Defeat Zoom Fatigue: Refining Virtual Conferences


Book Swap As a Value-Add


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